As I was driving home on Friday, I noticed one of those giant banners in the sky that was towed by a small plane. The plane was towing the banner right along the outerbelt at rush hour. Cars were slowing and swerving while the drivers were trying to see what the banner was advertising. I slowed down to give myself plenty of maneuvering room in case of an accident in front of me, and then I risked a glance at the banner.
It was for Geico.
Monday, October 13, 2008
The Irony and the Ecstacy
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3 comments:
Nothing like drumming up a little business for their affiliated body shops...
What wonderful American marketing! Brilliant!
Job security.
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